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CAMS Signpost Direct Mailer
Campaign Elements
 
 
Cargill AgHorizons Marketing Services

Challenge Cargill AgHorizons Marketing Services (CAMS) is a premium, fee-based grain marketing advisory service. CAMS wanted to attract the attention of top prospects for each marketing manager in order to establish a face-to-face sales call.

Solution Focused our message on how CAMS analyzes global factors and their impact on the U.S farmer to help them make smart grain marketing decisions. Designed a large box that featured a signpost displaying key issues grain producers are facing. Inside the box was a CAMS atlas and an intro letter from the marketing manager.


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